75 million, mostly young women in their early twenties make our clothes in factories around the world. When we choose fast disposable fashion we trap a generation of women into poverty.
It takes a garment maker 18 months to earn what a fashion brand CEO makes on their lunch break. A majority of them earn less than $3 per day. Moreover most fast fashion is filled with chemicals and made for rapid obsolescence. In the US alone we send 12.8 million tons of clothing to landfills every year. This is a football field filled 14 ft deep with clothes.
If you are a feminist, an environmentalist, someone who believes in social justice, then conscious fashion is for you. How we buy is how we vote. We can wear our values by saying no to fast fashion brands.
If a t-shirt costs less than your favorite cup of coffee, I’d say best to walk away.
We do all the hard work for you, making the discovery of better fashion easy. On the backend we look hard for supply chains that are transparent, brands that are not simply greenwashing and running clever marketing campaigns.
Our screening criteria is not just based on the law and doing less harm to people and the planet. Instead we showcase brands that are doing more good. Leaving her the end maker and our planet better off.
want to meet the makers of our clothes? meet them here!
“How can we wear our values with our everyday clothes?” is adapted from its original appearance on Quora – the place to gain and share knowledge, empowering people to learn from others and better understand the world.